1. [N. Amer] Reducing prices back to some earlier level
   "The store's rollback was an attempt to boost sales"
    
2. Reversal of a previous action, decision, or policy
   "The government announced a rollback of recent tax increases"
    
3. (computing) restoration of data or a system to a previous state
   "The database rollback prevented data corruption"
    
4. The act of forcing the enemy to withdraw
   "The counteroffensive resulted in a significant rollback of enemy forces";
   - push back

1. Reverse or undo a previous action, decision, or policy; return to a previous level or condition
   "The company rolled back prices to 1990s levels"
    
2. (computing) restore data or a system to a previous state
   "They had to roll back the database after the failed update"

Derived forms: rolled back, rollbacks, rolls back, rolling back

Type of: decrease, diminution, offence [Brit, Cdn], offense [US], offensive, reduction, step-down

Encyclopedia: Rollback