1. The business of packing
   "his business is packaging for transport"
    
2. Material used to make packages
   "The company switched to eco-friendly packaging for all their products"
    
3. A message issued in behalf of some product, cause, idea, person or institution
   "the packaging of new ideas";
   - promotion, promo [informal], publicity, promotional material

1. Put into a box
   "package the gift, please";
   - box
    
2. Sell different items together as a single product
   "The company decided to package its software with new computers";
   - bundle

Derived forms: packagings

Type of: business, business enterprise, case, commercial enterprise, content, encase, incase [rare], material, message, subject matter, substance

Part of: marketing

Encyclopedia: Packaging